Rising global population and consequent increase in the demand for food is the prime driver for the global mulch films market. Much has been said about Mulch, but what is it exactly? A protective layer of material to the field soil surface just after sowing any crop is called Mulch. If we believe the numbers put up by national level surveys, 70% of the Indian population depends directly or indirectly on farming; it is also one of the highest contributors to our GDP with 18% contribution. For better production and to encourage almost 58% of the total employment in the country, the Ministry of Agriculture has appointed a National Committee on Plasticulture Applications in Horticulture (NCPAH) to popularize the adaptation of modern amenities.
Year after year, Indian farmers get plagued by low productivity and low quality. 70% of the farmers complain about crop destruction due to unseasonal rains, droughts, floods and pest attack. Mulch film, the latest innovation in modern farming, is a counter attack to external and well as internal annihilators. Since its introduction, these plastic films have been revolutionizing farming practices in India and in the world and have a large scope to solve certain inherent problems. They shield the plants from moist soil, preventing contact and vividly reducing fruit rot, as drier microclimate reduces plant sensitivity to disease. Crops grow through thin slits or holes in thin plastic sheets. Some mulch films are also designed to produce the greenhouse effect on a small scale, holding the heat from solar radiation to help plant growth
This is where Mulch films play its part by contributing to our farm crises and farmer hitches. Alpha is spreading it’s layer of mulch on the cities of Nashik, Mahableshwar (Maharashtra), Coimbatore (Tamil Nadu) and Bangalore (Karnataka). We have also allied with the reputed co-operative farmer societies of Mahableshwar to supply mulch films and educate the farmers about its benefits. Major corporate and seeds industrialists like Bayer India, BASF India and Sakata Seeds are also in our radar.